Wednesday, September 03, 2014 596-SURF , 596-WAVE , 922-BONG , 638-RUSH , 572-SURF(MAUI) , 241-SURF (KAUAI) , 324-RUSH (BIG ISLAND)
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Today begins the holding period. Stop #2 on the ASP World Tour gets underway at Margaret River, West Oz


Stop No. 2 on the 2014 Samsung Galaxy ASP World Championship Tour, the Drug Aware Margaret River Pro, will get underway today surf permitting. The holding period for both men and women is 2 – 13 April. The swell forecast is looking solid and we expect to get underway right away. Will JJF keep his title at the River?


Bethany Hamilton Carves Giant Snaps Landing an Over Due Win at the Pipeline

It was another waiting game for the Surf n Sea Pipeline Womens Pro. As time wound down only one day remained in the waiting period and a nice spring swell was the call of the day for the ASP one star event. Surf was 3-5 foot with rights and lefts coming into the break, not a typical Pipeline situation but great waves none the less. The ladies pulled off some hard snaps and a few cover ups in the disorganized surf and were impressive. The first heat was the indicator, Bethany Hamilton was on fire pulling some giant snaps in both directions and snagging a cover up.  She was after the Banzai Sushi award for the best tube ride right off the bat. Moana Jones was kicking her tail right behind the Kauai native. Jones pulled off some great turns to advance! 


It definitely PAYS to be a pro surfer these days. This top 10 list will make you drool.

Story Courtesy of STAB Magazine

Oh, to be John John Florence and to cup the surfing sphere in your pink palm. Mr Florence lands at number one because he owns surfing’s biggest-ever contract. If you wanna make your company look intensely good, then aligning yourself with John is a great place to start. There’s a lot of reasons why, but let’s zoom one very specific occurrence: This week, John John dropped his latest edit, & Again. And as of writing, 20 hours after the fact, the vimeo play count is steaming north of 65k plays with embeds on the URL of every major surf media portal in the world. That sounds like money-can’t-buy representation, but it ain’t: A five-year, $3.2 million per-year contract (totalling $16 million) aligned Hurley with the world’s most marketable surfer right now. And, the acquisition was squeezed onto what was already the world’s largest surfer endorsement program. Worth every penny....


Water-saving tips for World Water Day this Saturday March 22nd and beyond

Lets not forget about the water that keeps alive. Life dies without it...quickly. Indeed, water is second only to oxygen.

Freewaters offers up water-saving tips, announces contest

17 March. There's no shortage of ways to conserve water resources and help those who need clean drinking water. Here's a few easy tips below to get started today.

Go Meatless More Often: “Food accounts for at least half of your water footprint,” says Kai Olson-Sawyer, a research and policy analyst at Grace Communications Foundation. “Eating less meat is the key to reducing it, because of all the water needed to raise the livestock.” Start by skipping red meat more often. It takes 1,857 gallons of water to produce a single pound of beef. Pork, chicken, and lamb require much less....


Was breathing one of the keys to Mick's 3rd World Title?

Catch RedBulls story and Workout of the Week: Mick Fanning on breathing. Something all of us can likely use to our greater benefit.

Oxygen is the key to life. We know that right? But how much do we know about the mechanics of breathing and of our mostly unawakened capabilities?

If you're like most, a five-second wipeout has you close to panic and desperately swallowing air when you do surface. Imagine if you could take a two-wave, one-minute hit on the head without punching the panic button...


We lost a good soldier this weekend - R.I.P. Clark Takashima

Story by

Hawaii’s most beloved surf artist, Clark Takashima, passed away due to a heart attack. I found out late this morning after a morning scope of my Instagram feed led me to Sunny Garcia’s page who dedicated a post to Clark. He was far too young, passionate and bright, and he will be missed by all who knew him and/or his artwork.


#1 & #2 at the North Shore Surf Shop Pripe Pro Junior - brothers Isaiah & Seth Moniz

Current leader in the ASP Hawaii Junior Men’s Ranking and former NSSA champion, Seth Moniz (HAW), 16, has won the North Shore Surf Shop Pipe Pro Jr presented by Woodward Group in epic fashion. The Oahu native bested a talented field of top junior surfers from around the globe in tricky 6-8 foot Pipe.


New documentary takes aim at a very relevant and important issue


Pro Surfers vs. GMO’s: Surfing for Change’s Newest Documentary presented by The Inertia

Pro Surfers vs. GMO’s went live today. This is the eighth Doc in our series, Surfing For Change, and it’s thrilling to say that this is the most hopeful issue I’ve covered so far.


What where you doing at 10 Years Old?

Check out this vid of Local Maui 10 Year Old Ty Simpson Kane Surfing Big Waves In Hawaii. Sponsored By KATIN, DAKINE, BODY GLOVE, FILTRATE, DOOMA PHOTOS, STICKY BUMPS & SKULLBASE.


Fresh off his victory at Snapper, Gabby Medina just might be the man to beat this year...

Courtesy of Inertia; Words by Jed Smith

This was. One of. The greatest. Wins. In surfing history. A 21-year-old goofy footer, from the beach breaks of Brazil against Joel Parkinson, former World Champion and the undisputed king of Behind the Rock Snapper – one of the most technical, dangerous pieces of right point in the world – at that very place. And he did it, convincingly so, leaving the Australian answerless with still two minutes remaining in the final.


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